Carrefour, Publicis Groupe Partners To Create European Giant In Retail Media
Carrefour Group and Publicis Groupe has partnered for a joint-venture named Unlimitail to address the rapidly growing retail media market in continental Europe, Brazil and Argentina. The joint initiative was unveiled on Thursday at the VivaTech conference in Paris. Unlimitail has onboarded 13 prominent retail partners, boasting a combined customer base of over 120 million […]