IGP, a multi-category gifting company, has announced its new brand identity that centers around the idea of ‘Gift that Feeling.’ “The act of giving and receiving gifts has long been a cherished way of expressing those emotions, making others feel special, and deepening bonds. IGP exists to help people convey their heartfelt sentiments through gifts […]
With Father’s Day just around the corner, in an exclusive conversation with BW Retail World, IGP, a digital gifting platform reveals insights into the gifting trends and its expansion plans. In a recent survey, IGP discovered a shift in gifting dynamics compared to Mother’s Day. “There is a slight difference in gifting patterns between Mother’s […]
IGP, a direct-to-consumer (D2C) gifting site, has unveiled a 72 per cent year-on-year (YoY) growth in gifting on Mother’s Day, according to its latest data analysis. The findings also highlight the increasing significance of small cities in celebrating this special occasion, accounting for 48 per cent of all Mother’s Day gifts. The analysis, covering data […]
