Fragrance
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Zaeden Launches Unisex Fragrance Brand SOL

Indian pop sensation Zaeden steps into a whole new horizon with the launch of his fragrance brand ‘SOL’ – a unisex perfume line. A collaboration between Zaeden, Aesir Perfumes LLP, India’s fragrance company and REPRESENT, a trailblazer in talent management. SOL is a unisex fragrance brand that, it launched with two fragrances – Mystic Voice […]

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Fashion & Lifestyle News

Fragrance, Flavour Industry To Exceed $5 Bn In 3-4 Years: Industry Association

The country’s fragrance and flavour industry is expected to grow by 12 per cent per year and reach USD 5.2 billion in three to four years, according to an industry apex body. Rising disposable incomes and changing consumer preferences, according to Fragrances and Flavours Association of India (FAFAI) president Risabh Kothari, will drive this growth. […]

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