The Burger Company (TBC), a burger brand, announced its foray into the vibrant culinary landscape of Nepal with a master franchise agreement.
Founder Neelam Singh expressed her enthusiasm regarding the expansion into Nepal, aiming to introduce the affordable casual dining experience in a unique Quick Service Restaurant (QSR) format, laden with rich and diverse Indianized flavors to the neighboring nation. The brand is all set to establish 10 stores in Nepal over the next two years, with the first outlet grandly opening its doors in the lively capital city of Kathmandu.
“We are thrilled to extend The Burger Company’s culinary journey beyond the borders of India and share our delicious Indianized flavors with the warm and welcoming people of Nepal. This marks a significant milestone for us, and we look forward to delighting taste buds and creating memorable dining experiences in Nepal. We envision taking our unique offerings to more corners of the world, bringing the essence of India’s favorite dish – Burgers – to global audiences.” adds Neelam Singh, founder of The Burger Company.
The Burger Company plans to conquer international markets as well. According to the founder, the brand is already in the early stages of planning its expansion into countries like the United Arab Emirates (UAE) and Canada, taking the distinct Indian take on the popular dish, i.e., Burgers, to a global audience.
