Aditya Agarwal, the co-founder and CMO of Campus Sutra, has been recognized as one of the ‘BW Retail World 40 under 40’ by BW Businessworld. Agarwal played a key role in setting the vision and ambition of the company, as well as hiring the right leaders to manage the various functions within the organisation, including finance, catalogue, design, and operations.
Campus Sutra has focused on creating two moats to set itself apart from the competition. The first moat is its strong connection with customers and partners, by creating value beyond just revenue. The brand is well-loved by the youth in India and is known for its consistent experience.
The second moat is a differentiated back-end, which serves as the backbone of its entire supply chain. This has resulted in impressive metrics, such as a mind-to-market time of 21 days, inventory turns of 45 days, and a sell-through ratio of 98 per cent, all of which are significantly better than the industry average.
Agarwal has received several awards and honours for his contributions to the company, including ‘Most Admired Apparel Brand of the Year’ at the India D2C Summit in 2021, ‘Brand of the Year (Apparels) 2021’ at the D2C Summit 2021, and he’s been included in the prestigious list of ‘BW Retail World 40 under 40’ and more.
Aditya Agarwal is a visionary leader with a strong track record of success in the apparel industry. He has demonstrated his ability to create and execute a winning strategy, build a talented team, and deliver outstanding results. Under his leadership, Campus Sutra has become one of the most respected and innovative brands in the industry.
