Bajaj Consumer Care on Tuesday launched its new henna product, Bajaj 100% Pure Henna.
According to the company, the product contains zero added chemicals, the product is 100 per cent natural and fully safe.
“Henna has been a part of the traditional beauty regime in India since ages and we are delighted to introduce Bajaj 100% Pure Henna, a completely natural and safe product,” said Jaideep Nandi, Managing Director, Bajaj Consumer Care.
“Bajaj brand name is synonymous with trust for millions of Indians for decades. This product is the result of our commitment to providing our customers innovative but natural and safe products. Experience the goodness of nature with Bajaj 100% Pure Henna. You’d love it,” Nandi added.
Furthermore, exclusive SKUs for modern trade e-commerce channels would be launched soon. Modern trade typically includes hypermarkets, supermarket chains and minimarkets.
Bajaj Consumer Care is one of India’s FMCG companies with well-known brands in hair & skin care categories.
In recent years, the company has launched Bajaj Coco Onion Hair Oil, Bajaj 100% Coconut Oil, Bajaj Aloe Vera Hair Oil, a range of oils under Bajaj 100% Pure and Natyv Soul, a premium digital-first brand. Besides, the company also offers a range of skin care products including. Bajaj Almond Drops Moisturising Soap and Bajaj Nomarks.
