American Express India announced the launch of its hyperlocal platform ‘Offers Next Door’ in India, it features exciting offers across neighborhood stores in Delhi NCR, Mumbai and Bangalore.
The offers are spread across categories including fashion & lifestyle, departmental stores & grocery and health & wellness. Cardmembers can avail of the offer communicated to them via the campaign or displayed at the merchant store and pay with their American Express Card. American Express has added over one million new merchant locations in India in 2022.
Anurag Gupta, Vice President and Head of global Merchant and Network Services, at American Express India said, “Small businesses often face challenges when it comes to expanding their reach and attracting new customers. We recognize these challenges and have created the hyperlocal platform, ‘Offers Next Door’, where these offers are listed across categories.”
“Through ‘Offers Next Door’, we are reinforcing our commitment to backing small businesses by encouraging and rewarding Card members to spend at local merchant outlets, as the campaign is focused on mom-and-pop stores. Card members can explore and avail of these offers in their neighborhood stores, conveniently and for a longer period. Our unwavering focus on both, Point of Sale (POS) and online has helped us grow our acceptance exponentially, further helping local merchants expand their reach,” Gupta added.
