Adding a stride to ‘Make in India’ initiative, major electronic manufacture HP on Thursday announced a partnership with Google to manufacture its Chromebooks in India. The devices will be manufactured at the Flex Facility, which is located near Chennai, where HP has been producing a range of laptops and desktops since August 2020. The company […]
In today’s landscape, there’s a perception that ecommerce is on the rise, but the facts tell a different story. Bricks and mortars still remain a very important part of the electronics market, said Sanjeev Mehtani, Chief Sales Officer, Acer India in an exclusive conversation with BW Retail World. “Reports indicate that 54 per cent of […]
About 4.5 million televisions were shipped to India in the first half of 2023 with an increase of 8 per cent on a yearly basis. According to a report by International Data Corporation (IDC), frequent sales by e-tailers, multiple new launches, and clearing of old inventory before the festive season starts, fuelled the growth. IDC […]
Apple is reportedly planning a substantial expansion of its production operations in India, to increase its production value to approximately USD 40 billion over the next four to five years, as per undisclosed government sources cited by news agency PTI. These sources indicate that in the previous fiscal year, Apple achieved a production milestone by […]
With Apple’s popularity and its prospering consumers, sales of the iPhone 15 have been estimated to grow by 100 per cent in comparison to that of the iPhone 14 series on the first day, according to a media report on Saturday. The high demand is attributed to the ‘made-in-India’ tag for iPhone 15 and iPhone […]
boAt, an audio and wearable brand, has partnered with Reliance Digital, the technology retail chains, to offer consumers a unique retail experience using 3D Hologram Projections to introduce the boAt Smart Ring. This marketing initiative between boAt and Reliance Digital aims to revolutionize the Indian retail industry by introducing an immersive experience for customers that […]
Lenovo, the global technology powerhouse, on Wednesday opened three of its stores in Delhi as hybrid gaming stores. The stores, located at Nehru Place, will offer a wide range of Lenovo gaming and consumer products, including laptops, desktops, monitors, and accessories. These hybrid stores are set to provide an immersive retail experience, offering not only […]
Apple’s much-anticipated iPhone 15 series went on sale in India on Friday (September 22). Apple’s much-anticipated iPhone 15 series (iPhone 15, iPhone 15 Plus, iPhone 15 Pro, and iPhone 15 Pro Max) as well as the Apple Watch Series 9 and Watch Ultra 2 were announced on Tuesday (September 12) at their “Wonderlust” event. Long […]
Casio, the Japanese consumer electronic brand will start manufacturing watches by this financial year (FY24) in India, said Hideki Imai, Managing Director, Casio India, while adding that the company is serious about the Indian market. “We intend to start local manufacturing of watches in India this financial year, not G Shock but entry-level watches to […]
Apple shared its ambitious vision to become carbon neutral across its entire business, including its manufacturing and supply chain, by 2030. The company’s Vice President of Environment, Policy and Social Initiatives, Lisa Jackson, discussed the challenges and strategies behind this commitment in an interview with TechCrunch. He said that to achieve carbon neutrality, Apple will […]
