89% of Indian Consumers Think There Are ‘Too Many’ Subscription Services To Choose From Now
The boom in the subscriptions economy is causing ‘subscription fatigue’ in India, according to a new survey. Nine in ten (89 per cent) Indian subscribers believe there are now “too many” subscription services available. As a result, 92 per cent now demand a unified platform to administer all of their subscriptions. Despite many feeling overwhelmed, […]